What is Skinimalism?
Of all the trending buzzwords we’ve come up with, “skinimalism” is one that many are embracing. But what is skinimalism? Coined by editors at Pinterest, it emphasizes the “less is more” philosophy when it comes to skincare products and routines. Suddenly, customers are celebrating their natural skin with all of its quirks. The trend toward simpler skincare and minimalist makeup are here.
There’s no doubt that before the pandemic, ten-step routines and product layering were real things. When the pandemic hit, a combination of events changed the game for those of us who were sequestered at home for a period of time. Suddenly, using a plethora of products seemed excessive. Having to wear masks translated into a reduction in the use of lipsticks and foundation. Specific skincare issues like maskne and redness became the focus of attention. And who doesn’t want to same time and money on their skincare routine? The question now is whether skinimalism is here to stay. We may not know the answer until later this year. If you’d like to embrace skinimalism, keep reading.
How To Embrace Skinimalism
For those who are looking to simplify their skincare routine, we have a few ideas;
- Re-assess your skincare needs – There is no one-size-fits-all approach. It depends upon your current lifestyle. Are you experiencing more stress or increased irritation? Are there too many confusing steps or ingredients that you don’t know anything about? Or is your skincare routine just too expensive or too complicated? It’s important to know what you really need and what you don’t.
- Start with the basics – We know that we need to cleanse, moisturize and protect. Once you have the basics down, a spot treatment can address any skin issues. Keeping it simple will allow you to see if your products are causing irritation or allergic reactions.
- Use multipurpose products – this is also trending, and it makes sense if you’re looking to simplify. Multipurpose moisturizers like our All Purpose Body Balms or our All Purpose Dry Oil soften and nurture head to toe. Our 3-in-1 bar soaps contain glycerin and castor oil, and are suitable for cleansing, shaving and shampooing. Other products can include shampoo/conditioner combos, tinted moisturizers and serum foundations. You are bound to find the product combination that works for you.
- Embrace your natural skin – when Grammy winner Alicia Keys went make-up free, it was the beginning of a move towards a more natural look and heightened self-acceptance. Today, countless people choose not to hide their freckles, moles, wrinkles or gray hair. Cosmetics have also become lighter and more natural-looking. As a result, the emphasis is more on targeted skincare products that enhance and protect. If you need to, consult with a dermatologist in order to get troublesome skin conditions under control. They can also suggest products to use, particularly if you have infections or very sensitive skin.
Whether you choose to embrace skinimalism or not, it’s a trend that may have a long future as consumers move towards more natural looks.